Some months, I sit down to compile my post of my favorite SmartBrief stories from the prior month, and I’ve populated the draft post with stories already. (This is my preference, because it makes the final writing a bit easier. A story that merited me taking a moment in the middle of a workday to log in to my blog site and add the link RIGHT THAT MOMENT is a golden story). There have been months when I sat down to write my post and had to start from scratch, either because the prior month was just too busy to jot down the fave stories or because nothing had jumped out to me yet. December was pretty good from that standpoint, because most of my favorite stories were already here when I started to write. It was also just a great month in general. Here’s why.
The beauty of working on business to business newsletters in the nonprofit sector is the huge variety of topics I read about every day. In the case of a story in the December 19 BoardSource newsletter about Sioux Falls Thrive, which is working to identify children and families struggling with food scarcity in Sioux Falls, S.D., and coordinate relief efforts with local nonprofits, the standout sentence was the one that contained a huge amount of common sense in 24 words about one of the Food Security Action Team members:
She recalled visiting a mother during her tenure, who didn’t have access to a can opener, but had a stack of canned goods nearby.
How many times do we give in order to make ourselves feel we are making a difference, yet not take responsibility to look at the bigger picture and make sure our “help” is actually helping?
For the top 12 stories in the BoardSource newsletter from SmartBrief in 2019, please visit this link.
Business Transformation SmartBrief
Over the time I have been editing at SmartBrief, I have said goodbye to being responsible for the International Bridge, Tunnel and Turnpike Association SmartBrief, the SmartCities SmartBrief and a newsletter for the American Society for Public Administration. I’m sure as time goes on, there will be more changes, and it’s always a bit of a challenge because I get attached to the subjects and the partners.
The newest entry in my lineup, the Business Transformation SmartBrief, will always have the distinction of being my first brief for which I was the initial editor, and for which I was involved in the team that put the brief together for the very first time. The brief covers many areas of business transformation, including environmental, social and governance investing, digital transformation and research related to these topics. I’m excited to be doing it and hope you’ll consider subscribing.
The story that has stayed in my mind the most during the Business Transformation SmartBrief’s first month is one in the December 16 issue about the Mexican chemical company Orbia, which used to be Mexichem. Many parts of this article interested me, but none more than the company’s “living logo.” The logo “changes yearly to reflect how well the company is doing in meeting a series of sustainability and profit goals.” I’m no logo expert, but I tend to see logos as static. It’ll be interesting to see how this idea goes. For what it’s worth, here’s the 2016/2017/2018 version:
For the top 12 stories in the Business Transformation newsletter from SmartBrief in 2019, please visit this link.
International City/County Management Association
I had never heard of the Indigenous Peoples Thanksgiving Sunrise Ceremony until this year. We discussed the November 28 event held on Alcatraz Island in our December 2 issue. Were these comfortable articles to read about how “Native people were banned from practicing a Sunrise Ceremony” or how “Native Americans call the federal holiday the National Day of Mourning“? They absolutely were not. But city and county managers (and people in general) need to be aware of the perspectives of all within their municipalities, and this piece opened my eyes wide.
The ICMA SmartBrief did not have a “top 12 stories” issue.
National Association of Social Workers
My favorite NASW SmartBrief story of December aligned so well with one of my core beliefs in general: that reading makes us all better at what we do. In this case, social worker Michael Laird discussed how reading literary fiction had deepened his insight into the human condition.
He talks about “The Box Man” by Kobo Abe, a Japanese novel that explores issues of identity. Laird writes:
As social workers, we can think of the box as a metaphor for escaping shame and the sense that one is different and unaccepted by peers, family members, and the community.
For the top 12 stories in the NASW newsletter from SmartBrief in 2019, please visit this link.
National Emergency Number Association
I fully understand that it’s my role to present the story of my partners from their perspective and to retain objectivity, but in the case of the need for passage of the 911 SAVES Act, which would reclassify dispatchers as “protective service occupation” workers (rather than clerical), I am firmly with the dispatchers.
In the December 17 issue of the Public Safety SmartBrief, we shared how reclassification had not been included in the 2020 National Defense Authorization Act. However, we had an opportunity in a subsequent issue to describe how 38 of the 55 counties in West Virginia have given first responder status to dispatchers (with an effort to seek a statewide designation underway).
The Public Safety SmartBrief did not have a “top 12 stories” issue.
Reserve Officers Association
Unless you were under a rock in December, you’ll recall that Giving Tuesday took place on December 3. Three military spouses, including the National Guard Military Spouse of the Year, organized a Giving Tuesday campaign that had a slightly different twist from all the Giving Tuesday initiatives focused on raising funds. It sought to reach 1 million acts of kindness. We talked about this in the December 2 ROA SmartBrief.
“I truly believe in the power of kindness and that it can save lives,” said Jessica Manfre.
Me too, Jessica.
For the top 12 stories in the ROA newsletter from SmartBrief in 2019, please visit this link.
Sigma Xi, The Scientific Research Honor Society
Just imagine being a humble citizen scientist whose passion and hard work lead NASA to credit you in a tweet. I mean … just imagine!
That’s exactly what happened for Shanmuga Subramanian. In the December 4 issue of the Sigma Xi SmartBrief, we shared the story of how Subramanian’s analysis of a NASA image of the Vikram lander’s debris field on the moon led to NASA confirming its crash site.
I simply love this vindication of doing what you love to do; that by doing so, you sometimes earn proper recognition.
For the top 12 stories in the Sigma Xi newsletter from SmartBrief in 2019, please visit this link.
United Nations Foundation
Every UN Wire SmartBrief has 14 items. Three days a week, 14 items, and a high proportion of these items address refugee issues. One story about refugees in the December 18 newsletter that covered the Global Refugee Forum featured a woman who left Syria and became a refugee in 2013 when someone shot a gun into her car. She discussed how education and job assistance do help refugees. However, she noted the more difficult shadow of racism and stigma.
“Becoming a refugee doesn’t change who you are,” she said. “I am still the same woman.”
For the top 12 stories in the UN Wire newsletter from SmartBrief in 2019, please visit this link.
A visit to HQ
Another reason December was “golden” was my opportunity to visit our Washington, D.C., headquarters. This was my first visit since we were purchased by Future plc. I got to see some of the cosmetic changes (more Future red, for example).
I also got to squeeze in a visit to the National Christmas Tree the night I arrived.
The most delightful part, though, was spending time with my colleagues. I love remote worker life, but I also truly enjoy my coworkers. I’m so grateful for two days with them.
Employment opportunities at SmartBrief and Future
If you’d like to discover your own “golden stories” as part of SmartBrief (or our parent company, Future plc), this is your section.
I wrote in more detail about my experience as a SmartBrief employee here, which may help answer any questions you have. As always, I’m happy to answer questions and provide more information about the process.
Open positions at SmartBrief and Future plc can be found at this link.
If you are interested in applying, please list me as your referrer or email me so we can discuss further.
This video gives a quick summary of our 2019 at SmartBrief. I have learned so much and dealt with so many interesting people. I’m looking forward to more golden opportunities in 2020.
If you aren’t in a subscribing mood, you can still keep up with us at the site of our parent company, Future; on Facebook; SmartBrief Twitter; Leadership SmartBrief Twitter; LinkedIn and SmartBrief Instagram.
I’m linking this post up at Kat Bouska’s blog for the prompt, “Write a blog post inspired by GOLD.”
*Note: My opinions about the stories are my personal viewpoint; they do not reflect an endorsement by my employer.