I never held a copy in my hands because I listened to the audiobook via my iPod twice (once several years ago and once when I learned I would be giving the book on World Book Night) rather than reading hard copy.
I did read one of Michael Pollan’s other books, “The Omnivore’s Dilemma” in the hard copy version. It was a book club selection at my book club and it rocketed into my top ten list of “books that make a distinct impact on how I lead my life.” My fondness for The Omnivore’s Dilemma is what led me to make The Botany of Desire one of my three choices for World Book Night 2014.
One of the highest hurdles I faced as I planned this year’s World Book Night “giving” was my own expectations. Last year’s experience had been such an emotional pinnacle for me. (Last year, I gave The Language of Flowers to a group of women at Gadsden Correctional Institution.) I went into last year’s “giver night” so prepared, with a three-page presentation, a “project” we would work on together over the course of the evening that resulted in a keepsake, and with the knowledge that my recipients would send in evaluations because they would be strongly encouraged to. The only downside of last year was my discovery that women prisoners are rarely “low readers.” With a lot of time on their hands, they are often voracious readers. But I still put last year’s experience firmly in the “success” column and assume the WBN administration forgave my poor call on identifying “low readers.”
Once I learned that I would be giving The Botany of Desire this year, I shifted my approach. I contacted New Leaf Market, a locally-owned food cooperative, and asked about a possible partnership. Fortuitously, on the evening of WBN, New Leaf had a reading/book signing scheduled with Dixie Ann Black. The New Leaf administrators invited me to be at the coop prior to her book signing, and to give away copies of The Botany of Desire.
Still feeling very much like I was “doing this on the fly” as compared to last year, I prepared a “book giver” button, printed out a table tent, and printed out bookmarks to include with each book I gave away.
I arrived at New Leaf at 6 p.m. as requested, and the staff set me up at a table right by the exit. When I made eye contact with a customer leaving the store, I grabbed a copy of the book, extended it in their direction, and said, “Would you like a copy of The Botany of Desire?” Reactions varied:
I’ve been wanting to read this!
I’ve already read it (these people declined a copy)
No thanks …
I felt there was special value in a few moments of the giver experience:
The New Leaf employees who asked for copies (of course they got copies!)
The little kids who saw their parents receive a gift of reading “just because”
The woman who said she had read it but wanted to pass it along to her daughter
Meeting Dixie Ann who was preparing for her reading, and her comment to me, “I can tell you have a book inside you”
Any person who walked away feeling just a bit lighter about the world, and the generosity of strangers.
Having shared with you some specifics about how the night went (all the books were gone in half an hour), I will take a hopeful guess about how this particular book, on this specific night, may live on in the recipients:
One principle I took away from The Botany of Desire both times I read it is that we far too easily dismiss nature’s wisdom in spreading biodiversity — in the bee who pollinates a flower with the pollen of a completely different, unrelated genus of flower. It may create something beautiful; it may create a disaster, but it is guaranteed to create something humankind couldn’t manipulate into existence at all.
Maybe it’s the same with these books. Although I have been kicking myself a bit about a second year where I may not have targeted sufficiently “low” readers, how do I know that assumption is correct? Even if they aren’t “low” readers, maybe they are readers who only read fiction, or only read current events, or are in such a rush through life that they get their news from the crawler across their tv screen or fragments of talk radio. Maybe this book will teach them, edify them, encourage them.
Apples, Tulips, Cannabis, Potatoes. Although The Botany of Desire is “about” these four plants, it delves into so much more. History (apples were mostly used for cider until prohibition, after which a move was on to make them a “healthy” choice). Economics (the “tulipomania” of the 17th century, when a futures market existed for tulips, whose value had grown wildly and disproportionately stratospheric). Morality (why does a person in Amsterdam have an entirely different perspective on use of cannabis than a person in Akron?). Hubris (the Irish dependence on a sole crop which resulted in a famine in 1845; the American corporate push to genetically modify potatoes that fend off bugs and make perfect french fries).
Will a recipient be more willing to purchase an aesthetically imperfect apple after reading this book? Will a recipient share a homegrown flower out of their garden instead of purchasing a “perfect” specimen at a store? Will a recipient have a more multi-faceted understanding of the opposing views of those engaged in the debate about the legalization of marijuana? Will a recipient do what I did and think twice before downing a fast food french fry?
In The Botany of Desire, Michael Pollan wrote:
“Plants are nature’s alchemists, expert at transforming water, soil and sunlight into an array of precious substances, many of them beyond the ability of human beings to conceive, much less manufacture.”
Maybe I should cut myself a break this World Book Night, and rest in the knowledge that these 20 books are better alchemists than I could ever be …. that they will do their job beyond my ability to conceive, much less manufacture ….